UA Play

UA Play

By Under Armour, Inc.

  • Category: Shopping
  • Release Date: 2016-11-02
  • Current Version: 2.1
  • Adult Rating: 4+
  • File Size: 118.85 MB
  • Developer: Under Armour, Inc.
  • Compatibility: Requires iOS 10.3 or later.
Score: 2.5
From 16 Ratings


Experience the new Under Armour reality. Under Armour has always been about making athletes better. Today, we are going to make the athlete shopping experience better than ever before. The UA Play App lets you experience the new Under Armour reality -- getting closer to our athletes, products, and brand than ever before. Simply download the UA Play app and next time you are in select Under Armour Brand Houses point your phone at the marked pedestals. You’ll instantly see Cam Newton, Steph Curry, Misty Copeland, Tom Brady, and other Under Armour All-Stars come to life right before your eyes. Each will show you their signature moves, and give you info about their signature products, so make sure you see them all. We will be adding new content and athletes all the time including: ● New content about our latest products ● Exclusive content from your favorite Under Armour Athletes -- Tom Brady, Stephen Curry, Misty Copeland, and many others. ● 3D views of your favorite athletes, performing their signature moves. ● An in-store experience like you’ve never seen before. Note: Video recording requires an iPhone 5S or newer device.



  • Why do I have to be in an Under Armour store?

    By _CallumL
    If UA wants to feed me marketing about their products in AR, let me use a table, on my own time. Downloading and installing an app while inside a store to view a product that they actually sell in the store, is a waste of time. UA needs to understand the value of paying for slightly better App development, if this is how they are pivoting. And I’m not talking about code, I’m talking about use cases.
  • ???????

    By CBFS86
    I LOVE Under Armour so much it is the only brand in my closet but I have ZERO idea how to work the app all you do is take a picture and send it to someone
  • 😶

    By bballmonster
    I don't get I love ❤️❤️❤️💜💕💕💕💕 under amour it's my favorite sports brand just I don't get this app all u do is take a pic then send it to some one.
  • 10

    By Haydensgigi
    I really don't understand how this app works, I did everything the app told me to do but it did not work.